AURORA (CHINA) CO.,LTD.

About Us

The AURORA Group was established in Taiwan in 1965. The meaning of the group’s name in Chinese is “the sun rising from the east”, while the English name AURORA means “dawn’s light”. Both symbolize light and hope, representing power and vitality. AURORA Group began by selling office time clocks, its business areas covered Taiwan, mainland China and many countries around the world, and business scope involve Office Automation equipment, Office furniture, communications,3D printer、office cloud and electronics. Its efforts have led it to become the leading brand of the Office Automation industry in the Chinese-speaking market.

AURORA, together with you – enjoy a beautiful office life!

The aim of the AURORA Group is to create the ideal office environment. With more than 50 years of practical experience and more than 1,500 direct and distribution channels across Taiwan and China, AURORA provides customers with comprehensive service.

There are five business units in Taiwan: AURORA Corporation Office Equipment, AURORA System Corp., AURORA Office Automation Corp., AURORA Corporation Furniture, and AURORA telecom corp., which occupy more than 50% of the OA market share. Of these companies, AURORA Corporation and AURORA Systems Corp. areTaiwan’s listed companies.

In China, AURORA has made efforts over the years to develop its own brand of office equipment, office furniture, and electronic goods, establishing its position as market leader with professional, rapid, and friendly service concepts. In order to strengthen local market demand, AURORA furniture has implemented its strategy of combining production and sales by establishing six major centers in AURORA Jiading Park. for design, engineering technology, quality inspection, office environment display center, logistics, and education. It is also the only office furniture company in the nation with its own steel product factory, woodwork factory and chair factory. Our service scope covers the entire nation, meeting your office needs quickly to ensure safe purchase and trustworthy products.

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